Moosend Review 2022: Ultimate solution for Email marketing

Many businesses find email marketing an effective way to promote services and products. Email is a great way for companies to build bonds with their clients. 

As a result of its importance in business, the market is flooded with email marketing providers.

It is, of course, a big challenge to select the right provider.

Here, I’m going to explore one of them. 

In this Moosend review, you’ll see what features you’re getting, whether the price is reasonable or not, and what you can expect from the product.

Okay, let’s get started.

What is Moosend

Moosend is an email marketing platform developed for extending lead nurturing strategies rapidly.

It helps small businesses execute their marketing campaigns effectively. 

The Moosend interface is user-friendly, making it ideal for beginners who have never used a service like this before.

You can also start your first email campaign for free with Moosend, like other email marketing providers. It’s ideal if you want to test out features before committing.

Moosend’s easy email marketing solution allows you to build entire campaigns in a matter of minutes.

Finding a template and editing it according to your requirements is quick and easy.

Integration with your existing tools is also available.

Moosend Review: Top Features

1. Intuitive User Interface

Moosend has an intuitive interface that is easy to navigate and use.

You will find a clean and simple home page with a menu on the left that contains things like a template for your first email address.

There is also an option to filter templates according to your specific needs, like when you are announcing a sale or sending out the news.

The dashboard allows you access to all your lists (customers), as well as your active campaigns.

You can access various useful analytics by clicking into a campaign or setting up A/B testing strategies.

For each of your lists, you can find email sequences and tags on your automation tab. Based on your needs, you can choose from different kinds of sequences and triggers.

You can also find quite a few eCommerce options here.

2. Templates

When it comes to simplicity and professionalism, Moosend templates are a great choice.

You can choose from dozens of templates arranged in an organized gallery.

Depending on what industry you’re in or what kind of campaign you need, you can filter templates.

The templates are also easy to customize however you like.

Moosend’s templates are not limited to email marketing campaigns.

You can also get access to many different templates for landing pages and forms provided by the company, which can help with lead generation.

3. Landing Pages and Forms

The great thing about Moosend is its built-in landing page builder.

Using Drag & Drop functionality, you can easily create an experience your customers will love.

It features an abundance of customization options, including moving, resizing, cropping, and grouping elements, as well as pre-made templates for gorgeous landing pages.

Furthermore, Moosend provides page versioning, SSL encryption, labels, WordPress plugins, and built-in forms.

Subscription forms are imposing, offering things like floating bars, boxes, floating pop-ups, and full-page pop-ups.

It offers a wide range of templates to choose from, as well as numerous rule options.

4. Segmentation

Moosend’s platform provides tools for segmenting customers based on the data stored in its system.

The use of segments allows you to increase the relevance of your emails while reducing the volume of emails you send.

Each segment can be defined so that it includes or excludes portions of your list based on its conditions.

For each segment, you can add up to 20 conditions.

5. Email Editor

Moosend’s email marketing platform comes with a Drag-and-Drop editor that lets marketers design their own email newsletter templates or take advantage of the many ready-made templates in the library.

The email builder is easy for both novice and advanced marketers to use since it requires zero HTML coding knowledge.

Among other content types, the editor offers countdown timers, plain text options, social media icons, and a library of images.

6. Analytics

For the best customer experience, reporting and analytics are essential.

Moosend provides a convenient data translator, which helps you to understand the behavior of your customers.

It allows you to check click-through rates, bounce rates, unsubscribes, and more from the backend environment.

The map pinning feature lets you see where your customers are coming from around the world.

Furthermore, you can find out the day, time, and location of the email opening. You can export the data to Excel or other formats.

7. Moosend Customer Support

Moosend offers excellent value for money when it comes to customer support.

It doesn’t matter how many emails you’re paying for. You’ll always have access to email support and live chat.

When you upgrade your service, a dedicated account manager will assist you with any issues you encounter.

Moosend provides fast and easy access to help when you need it. It is highly rated around the world.

When you go to Moosend for help, you shouldn’t have to wait long.

Be aware that if you’re directly connecting your account to a social media platform or a woo-commerce platform, you might need another kind of support.

Moosend Review: Pricing Plans

Moosend Plans	Monthly Price	Annual Price
Pro	$9/month	$7/month
Enterprise	Custom	Custom

A great feature of Moosend’s platform is the fact that its affordable and offers plans that apply to a wide range of marketing budgets.

It offers a free trial, pro plan, and custom plan.

Moosend Free Trial:

Moosend offers a free trial for 30 days. During this free trial, you can access all the features. 

As one email address is treated as one, you can send unlimited emails and have as many mailing lists as you like.

Businesses, entrepreneurs, and solopreneurs without a need to use all of the marketing tools can take advantage of this solution.

The plan does not require a credit card to sign up.

Moosend Pro Plan:

This plan costs $7/month when billed annually.

It’s the most popular plan and includes all features. You should use it if you have more than 1,000 subscribers and are looking to grow your business.

You can also get landing pages/forms, an SMTP server, and unlimited emails.

Moosend Enterprise Plan:

An Enterprise plan includes support for 10 team members, SSO, SAML, and a service level agreement. You also get dedicated account management, as well as onboarding and migration support.

Another option is for those who don’t send emails often but would like to start using email marketing as part of a larger program, like outreach or a PR campaign. It is called “Credits.”

With the credit system, you’ll be able to purchase credits you can use to send an email campaign. Each credit covers sending a certain number of emails, not subscriber numbers, and has no expiration date.

Mossend Review: Pros and Cons

Moosend Pros: 

1. Pro features included for free:

All advanced features are included in the free trial, including a multi-step marketing automation workflow, unlimited emails, tracking, and SPAM testing.

2. Fast and helpful support: 

During the live chat, which is accessible from within the editor, support agents are always ready to answer questions. In my experience, responses are pretty fast, and they have been helpful in answering my questions.

3. Excellent reporting: 

The reports are well structured, with details on click heatmaps, geolocation insights, and email clients and devices included for free.

4. Unlimited custom data fields and segments:

This platform allows you to create unlimited custom data fields and segments.

5. Affordable price: 

With Moosend, you get a free trial for 30 days without any restrictions on feature access, and its pro plan starts at $7/month.

Moosend Cons:

1. Limited third-party integrations:

Moosend offers limited third-party integrations compared to its competitors.

Moosend Review: FAQs

Moosend Review: Summary

Moosend offers excellent deliverability and a wide range of customization options, so it’s hard to find anything lacking.

Even though no email marketing service can be perfect, Moosend delivers plenty of positive features for an affordable price.

With generous plans, you should be able to get the features you need.

At the end of the day, Moosend is one of the most effective and affordable email marketing solutions available.